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SIGNAL · LUFTHANSA-ROLLS-OUT-NEW-BABOR-AMENITY-KITS-WITH-CUSTOMIZATION-OPTION · Mar 18

Lufthansa Unveils New BABOR Amenity Kits and Customization Service for First and Business Class

Lufthansa is launching new BABOR amenity kits on long-haul flights, starting in First Class in late March 2026 and Business Class in early May 2026, featuring a customizable product menu for First Class passengers

High signal
LufthansaLufthansa HNAProject FOXloyalty programpolicy changeairlinepartnershipprogram change

Why it matters

Affects Lufthansa loyalty members and route planners.

What happened

  • Late March 2026: First Class
  • Early May 2026: Business Class First Class passengers will receive a collagen peptide booster cream and have access to a customizable menu of additional products, including eye cream, eye patches, firming serum, and moisturizing gel cream, which are brought directly to their seats. Business Class passengers will receive lip balm and hand cream from the Soul & Body line. This represents a tangible upgrade to the premium cabin product and service interaction for frequent flyers on Lufthansa's long-haul network

Lufthansa has announced the rollout of new amenity kits developed in partnership with German skincare brand BABOR as part of its "Project FOX" passenger experience initiative. The new kits will be introduced on all long-haul flights with the following timeline:

Sources cited · 1

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OMAAT↗
One Mile at a Time
Lufthansa Rolls Out New Amenity Kits, With Unique Customization Angle
Mar 18
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