Why it matters
Affects 11 airline programs (Air France-KLM, British Airways, Cathay Pacific...). Spans 4 hotel programs (Accor Live Limitless, Hilton Honors, Marriott Bonvoy...). Card-issuer angle via American Express, Capital One, Chase.
What happened
Southwest Airlines has launched a limited-time promotion for purchasing Rapid Rewards points. Members can buy points at a discount of up to 45%, effectively costing approximately 1.65¢ per point. The offer is valid through May 30, 2026. This is a direct points purchase promo rather than a transfer bonus or status match
Sources add · 3
- AwardWallet Blog: Buy Hyatt Points With a 20% Discount (2.08 Cents Each) Final Call: Buy World of Hyatt Points With a 20% Discount Through April 7 (2.08¢ Each) by Andrew George Bradshaw Tyler Glatt Did you know that when you delete a travel segment from…
- LoyaltyLobby: The current Buy Points campaign that World of Hyatt has been running for roughly two months is soon coming to an end, and this week is the last chance to purchase at 20% off before pricing goes back to normal
- One Mile at a Time: Southwest Rapid Rewards Selling Points For 50% Off (1.5 Cents Each): Worth It? Up to a 50% discount on purchased points March 4, 2026 April 4, 2026 Up to a 50% discount on purchased points January 7, 2026 Februar…
Sources cited · 4
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