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SAS CEO Anko van der Werff Emerges as Frontrunner for Air Canada CEO Role

Reports indicate SAS CEO Anko van der Werff is the likely next CEO of Air Canada, despite being a non-fluent French speaker, marking a potential shift from the airline's usual internal promotion pattern

Multiple sources
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What happened

SAS CEO Anko van der Werff is emerging as the frontrunner to replace Michael Rousseau as CEO of Air Canada, according to Bloomberg reports. Van der Werff brings extensive industry experience, having led SAS through bankruptcy and alliance changes, and previously held CEO roles at Avianca and positions at Aeromexico, Air France-KLM, and Qatar Airways. His selection is notable because Air Canada emphasized the need for a candidate who can communicate in French, while van der Werff is fluent in English, Dutch, and Spanish with only a basic understanding of French. As an outsider appointment, this could signal a major turnaround effort and potential management shakeup for the carrier

Sources add · 2

  • One Mile at a Time: Wow: SAS CEO Anko Van Der Werff Quits, Will Become Next Air Canada CEO Several weeks ago, we learned how Air Canada CEO Michael Rousseau would be “retiring.” This followed the Air Canada accident at LaGuardia , where…
  • LoyaltyLobby: Air Canada has been on a “hunt” for its next CEO after the current one, Mr

Sources cited · 3