What happened
Alaska Air Group and Bank of America announced a multi-year extension of their co-branded credit card agreement covering the Atmos Rewards loyalty program. The partnership, which has lasted over 30 years, will deepen integration by increasing investment in the Atmos Rewards brand and lounge program, and enhancing the suite of credit cards with new products and refreshes. While specific details are not yet released, the press release notes that renumeration grew 10% in 2025, fueled by the launch of Atmos Rewards and the Summit Card. Potential future developments include a new ultra-premium card with full Alaska Lounge membership and a more premium business card. Bank of America remains the exclusive issuer for Alaska Air Group's co-branded cards