What happened
Choice Privileges opened a buy-points window on September 7, 2026, that discounts purchases by as much as 40% through October 22, 2026, Eastern time. Points post within 24 hours.
The sale requires a 4,000-point minimum, and members may buy up to 180,000 points per calendar year before bonuses. Purchases cannot be refunded. Bought points do not count toward elite or lifetime elite gold status. Choice may amend the terms or end the promotion at any time. Extra tax can apply in Canada. Award nights using the points still follow standard Choice restrictions at participating hotels only.
LoyaltyLobby prices a point at 0.72 cents under the 30% discount, a figure above several deeper sales from 2024 to 2026. Choice often runs a 40% bonus or a 30% discount at about the same cost per point. Buy only to cover a stay already on the calendar; deeper discounts have appeared before.
- Starts
- Sep 7, 2026
- Ends
- Oct 22, 2026
- Numbers
- 40%: maximum buy-points discount
- 180,000 points: annual purchase cap before bonuses
- 0.72 cents: price per point at the 30% discount
- 4,000 points: minimum purchase
- 24 hours: time for purchased points to post
- Takeaway
- Buy only if you need Choice points soon at this rate; otherwise wait for a deeper discount.