# RBC Offers 20% More Value Redeeming Avion Points at Direct Investing Until July 31

_Jul 24 23:16_

Tags: RBC Avion, American Express, RBC, promotion, loyalty program, credit card, devaluation, award redemption, promo

Through July 31, 2026, RBC Avion cardholders redeeming points for RBC Direct Investing contributions get a 1 cent per point value (up from 0.83 cents), requiring 10,000 points for a $100 contribution

> **Check before acting.** This offer was last reported 105 days ago, on July 24, 2026. Registration deadlines and bonus windows close. We do not track whether this one is still live, so check the program's own page before acting on it.

## Summary

RBC is running a limited-time promotion allowing Avion Rewards cardholders to redeem points toward contributions in an RBC Direct Investing account at an enhanced rate of 1 cent per point, up from the standard 0.83 cents. This represents a 20% increase in value. The promotion runs until July 31, 2026. Trades must settle by August 4, 2026. Eligible accounts include RRSP, TFSA, FHSA, RESP, and non-registered cash accounts. Key redemption rates during the promo:
- $100 cash contribution: 10,000 points (regularly 12,000)
- $9.95 trade commission: 995 points (regularly ~1,200)
- Minimum redemption: 2,500 points (regularly 3,000) This promotion addresses a historical weakness in the Avion program by providing a clean 1-cent escape hatch, comparable to Scene+ or Amex Membership Rewards, but directed into investment accounts rather than statement credits or travel

## Why it matters

Affects 4 airline programs (Air Canada, American Airlines, British Airways...). Relevant for Accor Live Limitless elites and award redeemers. Card-issuer angle via American Express, RBC.

## Sources cited

- [Prince of Travel](https://princeoftravel.com/deals/redeem-rbc-avion-points-for-investments) — Get 20% More Value Redeeming Avion Points at RBC Direct Investing

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