Why it matters
Affects 6 airline programs (Alaska Airlines, American Airlines, Delta Air Lines...). Card-issuer angle via American Express, Bilt.
What happened
Rakuten has launched a new promotion allowing users to choose between 5,000 American Express Membership Rewards points, 5,000 Bilt points, or a $50 cash bonus for both sides of a referral. This 'Best Ever' offer provides flexibility for points optimizers to select the partner program that best fits their current earning strategy
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