# Lufthansa to Launch 'Project FOX' First Class Service Overhaul on March 29

_Mar 26 17:07_

Tags: Lufthansa, Project FOX, Europe, loyalty program, policy change, airline, devaluation, program change

Lufthansa is rolling out 'Project FOX' in First Class on March 29, 2026, featuring a complete soft product overhaul including new amenity kits and a reimagined meal service with expanded courses and presentation

## Summary

Lufthansa is launching 'Project FOX' (Future Onboard Experience) in its First Class cabin on March 29, 2026, coinciding with the start of the IATA summer 2026 season. This initiative represents a comprehensive overhaul of the airline's soft product. Key changes to First Class service include:
- **New Amenity Kits:** Creative customization elements have already been unveiled.
- **Revamped Meal Service:** The dining concept is being updated significantly. The traditional amuse bouche is replaced by an 'amuse bouche trilogy.'
- **Caviar Service:** An overhaul includes the introduction of blinis.
- **Course Structure:** Appetizers remain a trio, but are followed by two 'intermediate courses' (soup and salad) instead of a small salad and soup separately. There are four main courses, with one designated as a 'Lufthansa Signature' recommendation.
- **Dessert & Cheese:** The cheese course is separated from dessert. Dessert options increase from two to three.
- **Pre-landing Service:** Expanded to include separate cold specialties, light bites, warm specialties, and additional dessert options. While the rollout begins in First Class on March 29, the project is expected to expand to other cabins in May. The airline aims to make Lufthansa Europe’s number one airline through these improvements

## Why it matters

Affects Lufthansa loyalty members and route planners.

## Sources cited

- [One Mile at a Time](https://onemileatatime.com/news/lufthansa-revamping-first-class-meal-service) — Lufthansa Revamping First Class Meal Service: Here’s What To Expect

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