# Hyatt CEO: Program Changes Well-Received, Fixed Award Chart Maintained

_Jun 1 15:00_

Tags: Hyatt, World of Hyatt, Chase, loyalty program, policy change, hotel, credit card, award redemption, program change

Hyatt CEO Tom Papanikolaou states that recent program adjustments, including expanding from three to five redemption tiers, have received a positive reception and that the hotel chain is maintaining its fixed award chart rather than moving to dynamic pricing

## Summary

Hyatt CEO Tom Papanikolaou discussed the company's loyalty program strategy in a Wall Street Journal interview. He highlighted that recent changes, specifically expanding the redemption tier structure from three to five tiers, have been met with an overall positive reaction from members. He emphasized that Hyatt has maintained a fixed award chart, allowing members to predict costs, contrasting this with competitors who have adopted dynamic award pricing. Additionally, he noted the success of the "guest of honor" benefit, which allows members to gift their status and benefits to others. The CEO also addressed hotel adjustments, attributing them to changes in average daily-rate levels and costs

## Why it matters

Spans 2 hotel programs (Hyatt, World of Hyatt). Card-issuer angle via Bilt, Chase.

## Sources cited

- [Doctor of Credit](https://doctorofcredit.com/recap-chase-shutdowns-moomoo-under-china-probe-hyatt-ceo-positive-reception) — Recap: Chase Shutdowns, Moomoo Under China Probe & Hyatt CEO ‘Positive Reception’

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