# Hilton Cuts Loyalty Fees for Hotel Owners, Signaling Potential Points Devaluation

_Jul 30 11:11_

Tags: Hilton, Hilton Honors, hotel, loyalty program

Hilton reduced global loyalty fees for most hotels by 0.3% during its Q2 2026 earnings call. This reduction in funding for Hilton Honors suggests future devaluations of points redemptions for members

## Summary

Hilton announced a reduction in loyalty fees paid by hotel owners, cutting them by 0.3% globally for most brands. This initiative was highlighted during the Q2 2026 earnings call by CEO Chris Nassetta as part of efforts to make the portfolio more compelling for owners. The loyalty fees, which are a percentage of revenue (typically 2.5-5%), fund the Hilton Honors points program. With less money collected per point issued, the article argues this will likely lead to further devaluations of points redemptions for members. Additionally, Hilton introduced "Hilton Rise," a program offering fee discounts to hotels that maintain high guest satisfaction scores, and is adopting more flexible brand standards regarding renovations and compliance

## Why it matters

Spans 2 hotel programs (Hilton, Hilton Honors). Likely a devaluation — book before any cutoff if applicable.

## Sources cited

- [One Mile at a Time](https://onemileatatime.com/news/hilton-cuts-loyalty-fees-hotel-owners-pay-bad-hilton-honors-members) — Hilton Cuts Loyalty Fees Hotel Owners Pay, And That’s Bad For Hilton Honors Members

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